Business Research Methods Critique and Transgression

Question: Discuss about the Business Research Methods for Critique and Transgression. Answer: Introduction: It can be said that the entire questionnaire reflects the concern of the Roxanne Freeman reading the customers on their traveling experience. Tomlinson (2013) depicts in his research that it is crucial to identify the drawbacks of the competitors so that that could be implemented for better satisfaction of the customers. Canterbury Travels formulates a questionnaire to gather information from the customer regarding the duration of their traveling and the purpose for their traveling so that they can provide their services in the peak season or festive occasions (Currans 2016). Moreover, the rating customer will give while answering the questionnaire helps the Canterbury Travels to enhance their services particularly in some areas that customer wants to develop in travel agents. oreover are some questions regarding the frequency of the customers use a travel agency and the means through which those customers make payments for their travel plans. These questions provide the Canterbury Travels an effective approach o incorporate different payment options. They can also plan their further traveling plans depending on their type of traveling. Foucault and Thubron (2016) depicts that people need help when they travel for leisure as they are unaware of the new surroundings while a person has a planned destination on a business tour. Thus, the concerned organization can target the leisure travelers not only for provide them extra support and services but to enhance their relationship with hotel and travel organization of the different states. Attaining information from the survey Yes, the Canterbury Travels gain the information they need from this survey. This survey is helpful for the organization to attain knowledge whether the customer travel out of the Unite States so that they can expand their travel agency beyond U.S. The question by which means they make their travel agreements helps the Canterbury Travels to develop new strategies. Chen and Chang (2012) explain that, in recent times, travel agents associated with the different airlines and travel agents of other states so that an effectively planned tour can be provided to the clients. Following this approach, the concerned organization can gain extra financial growth of their organization. The personal questions like the age, gender, marital status, occupation, income group and education are helpful to gather the target group. Future services can be formulated depending on their affordability and understanding of the benefits of their travel services compared to the other competitive agencies within the same town. Reference List Chen, C.M. and Chang, K.L., 2012. The influence of travel agents on travel expenditures.Annals of Tourism Research,39(2), pp.1258-1263. Currans, K.M., 2016. Understanding Where We Live and How We Travel. Foucault, M. and Thubron, C., 2016. Travel as Critique and Transgression in.Travel and Transformation, p.43. Tomlinson, B., 2013. The relationship of travel agents and consumer travel magazines concerning the travel destinations of tourists using travel agencies.